I am a performance-focused Personal Trainer and Strength & Conditioning Coach with a strong academic and applied background in sports science, rehabilitation, and athletic development.

I hold an MSc in Sports Science & Athletic Performance and currently work with a broad range of clients, including professional and elite athletes (pro boxers, UFC fighters, team GB athletes), competitive amateurs, and members of the general population.

My applied experience spans high-performance sport, GP referral populations, and long-term health and fitness development.

My coaching approach is evidence-based, structured, and highly individualised. I design training programmes that develop strength, power, movement quality, and physical robustness, while reducing injury risk and supporting long-term progression. Alongside training, I provide personalised nutrition guidance that is realistic, sustainable, and aligned with individual preferences and lifestyle demands.

I have extensive experience in strength training, Olympic lifting, and alternative training modalities, including kettlebells, suspension training, functional movement, and bodyweight training. These methods are integrated strategically to support athletic performance, muscle development, fat loss, joint stability, and injury prevention.

Coaching is available through in-person sessions, online training, and bespoke training and nutrition packages, depending on individual goals and circumstances.

I Work With:

Professional and elite athletes (professional boxers, UFC fighters, Team GB, ultra-endurance)

Competitive amateur athletes

Individuals referred via GP schemes (musculoskeletal rehabilitation and physical robustness)

General population clients aiming to build strength, confidence, muscle, lose weight, and improve long-term health

Areas of Expertise

Strength & Conditioning

Athletic Performance Development

Body Recomposition

Muscle Gain & Strength Development

Weight Loss & Fat Management

Musculoskeletal Rehabilitation Support

Injury Prevention & Joint Stability

Nutrition Analysis & Lifestyle-Based Nutrition Support

Confidence Building Through Training

Qualifications & Certifications

MSc – Sports Science & Athletic Performance

Level 3 Personal Trainer

Level 3 GP Referral

Level 3 First Aid at Work

Level 4 Lower Back Pain Management

Level 4 Nutrition & Weight Management

British Weightlifting Level 1 – Olympic Lifting

Master Kettlebell Instructor

Master TRX Suspension Trainer

Boxing & Self-Defence Instructor

Performance Coach for Athletes

Black Belt in Kickboxing (Temple Martial Arts accreditation)

Contact:

Phone number/WhatsApp: 07562 566929

Instagram: @coach.flowww

email: dirlauflorin@yahoo.com